Key Industries

 

Beverages

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Fashion
Beverages
Retail

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The Challenge

Widespread global consolidation; … a flood of new products; … intensive competition; … new more restrictive laws and regulations;… increasing consumer segmentation – CHANGE, in a multitude of forms, has come fast and furiously to the beverage industry in recent years.

These changing dynamics are accentuated in a business environment that’s characterised by economic uncertainty and volatility, requiring companies to rethink their current business strategies in an effort to become increasingly
adaptable and flexible.

Supply Chain Optimisation: Unified and streamlined processes are required to increase efficiency to reduce costs and improve service to drive sales. Supply chain visibility is required to collaborate with suppliers and customers and respond to market changes and consumer demand quickly and easily.

Customer Relationship Management (CRM): The CRM challenge facing beverage companies is to shift from an internal focus to a consumer focus, understanding that profitability is driven by consumer behaviour.

Market Concentration with the associated acquisitions and mergers has driven the need for system flexibility to support the frequent and rapid business changes plus powerful, flexible financial and consolidation systems.


How The Birchman Group can help:

Consultancy services

The Birchman Group consultants combine in-depth Beverage Industry knowledge with senior level Business and Technology experience. This enables our Consulting Practice to assist our customers:

  • Develop a strategy and business case to survive and thrive in the competitive and fast changing beverage marketplace that wins support from the key business stakeholders.
  • Extract maximum benefit from the resulting technology investments through programme management, benefits tracking, process improvement, change management and other Value Management services.

Solution services

Our Solutions Group work with customers on a variety of initiatives and innovations:

Tactical solutions are available for a wide range of applications including RFID (Radio Frequency Identification) tools and Business Analytics that can measure and help improve the performance of the IT department.

Solutions for the Beverage Industry provide a set of comprehensive, effective solutions in areas such as CRM, supply chain and distribution management and financial consolidation systems to enable beverage companies to survive and thrive in the current volatile climate.


 
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